Digital Blog
News and Insights into the digital marketing industry
Keep up-to-date in our blog. We cover topics on everything from AI, web design, SEO, PPC, social media and more.
Featured Article
Mastering Prompt Engineering: Unlock the Power of ChatGPT and LLMs
Posted on: 01 April, 2024
Learn how to get ChatGPT and other large language models to give you the perfect responses by mastering prompt engineering strategies. In this tutorial, we'll cover what prompt engineering is, an introduction to AI, linguistics, language models, prompt engineering mindset, best practices, and more.
What is Prompt Engineering?
Prompt engineering is an innovative field that has emerged from the rapid development of artificial intelligence. It focuses on the art and sci.....
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Google Updates in July 2016
Posted on: 04 August, 2016
Links are incredibly important to Google’s algorithm
Have you heard the myth that links are a declining signal to the ranking algorithm? A new study has dispelled this notion, demonstrating the power of link building and showing t.....
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Category: News & Updates, SEO
6 Simple Local SEO Link Building Strategies for Small Businesses
Posted on: 19 July, 2016
Synopsis: Link building isn’t easy, but anyone can do it. It is not rocket science and once you get it right, you will start seeing positive results.
Warning! Local SEO link building isn’t easy. Make no mistakes about it. Li.....
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Category: SEO
Latest from Google – Talking Points from the SMX Keynote
Posted on: 06 July, 2016
Google analyst Gary Illyes was a speaker at the SMX Advanced keynote held in the United States last month in June. There were many topics covered throughout Illyes’ presentation, highlighting the changes coming to Google and its a.....
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Category: News & Updates
An SEO Driven Approach to Content Marketing
Posted on: 06 June, 2016
Synopsis: This article discusses what steps you can take to make your current content marketing campaign more SEO-driven.
Why You Should Combine SEO and Content Marketing
Nowadays, it seems like all you hear about in the SEO indus.....
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Category: Pay-Per-Click
Google Updates in May: Important Changes for Sites
Posted on: 06 June, 2016
Digital marketing is an ever-evolving environment, with Google dictating the pace through the various changes it implements on the ranking algorithm. To stay competitive in this field, it is essential that you are knowledgeable on.....
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Category: Pay-Per-Click
Link Auditing: Preparing For the Next Penguin Update
Posted on: 23 May, 2016
The Importance of Backlinks to Google
One of the most fundamental tasks of an SEO is to setup a strategy on improving the backlink profile of a website. Simply put, backlinks are an essential component of search engine optimi.....
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Category: SEO
Impact Of Slow Site Speed
Posted on: 11 May, 2016
Why Should I Care About the Speed of My Site?
The loading speed of a website is an important factor which all webmasters need to be aware about. The reasoning behind this is so simple; people are impatient and want fast sites, and.....
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Category: Web Design, Web Development
7 Ways to Improve your SEO Campaign in 2016
Posted on: 10 May, 2016
It’s only the second quarter of 2016 and there’s still a lot of time to make up for the SEO mistakes that may have set you back during the first quarter. This article teaches you how to.
So many changes in the SEO industry were br.....
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Category: SEO