Digital Blog

News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from AIweb design, SEO, PPC, social media and more.

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SEO

OpenAI has released an official prompt engineering guide to help users get better results from ChatGPT. This comprehensive tutorial simplifies the strategies and tactics outlined in the guide, providing practical prompts and explanations tailored for everyday users, not just developers. Write Clear Instructions Clear instructions are the cornerstone of effective communication with AI models like ChatGPT. By providing detailed, unambiguous directives, users can signif.....
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SEO

As ever, it is crucial for businesses to keep up with online changes and promotion techniques to ensure the website is doing its job, whether it’s to gain leads or traffic. User preferences are constantly changing, so it’s importa.....
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Category: SEO

A major algorithm update has taken place during November, where there has been some significant movement in rankings and visibility data for a number of websites and businesses. This update has been colloquially termed ‘The Phanto.....
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Category: SEO

Here are 2 important updates from Google. RankBrain: Google's 3rd Most Important Ranking Signal Out of over 200 rankings signals, this is one of the most important, and only recently revealed in the past few weeks, with the update.....
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Category: SEO

We are expecting a Google Panda update at any time (although this has been slightly delayed due to technical problems). Unlike some updates, this is purely a 'refresh', rather than a full algorithm update. Panda focusses on sites .....
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Category: SEO

2015 is upon us. If you haven't developed a digital planning strategy for the year yet, now's the time. Marketing managers typically understand the importance of having a firm, clear marketing plan in place, but business owners so.....
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Category: Digital Marketing, SEO, Web Design

Google Analytics is considered by many people to be the best platform for the monitoring of online traffic. If nothing else, it is certainly one of the most widely used and popular platforms for this purpose. The primary reasons f.....
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Category: SEO

October was a big month for Google Updates. Panda Update The Panda update which started at the end of September continued on for a few weeks into October. The Panda update targetted sites weak on content. Find out more about this .....
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Category: SEO

It's official: Google has launched it's 6th update, Google Penguin 3.0. Since its official launch on Friday, October 17th, 2014, Google Penguin 3.0 has proven to be unlike other google updates. Instead of being a complete update a.....
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Category: SEO

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