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Category Archives: Pay-Per-Click
Twitter Timeline search feature from Google
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Google recently announced their new Twitter timeline search feature. It is quite an exciting feature, as it helps to track hot topics being searched for, what was being discussed relating to those topics at specific times and so, provide better … Continue reading
Posted in: Breaking News, Facebook, Google Updates, News & Updates, Pay-Per-Click, SEO, Social Media, Twitter, Website Content
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Selecting the right Web Marketing Company
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Over the past two  years, the business landscape in Australian has changed significantly in its awareness of search engines, and the benefits and importance of an effective website. Two or three years ago, Pay-Per-Click services such as Google AdWords were … Continue reading
Posted in: Google, Pay-Per-Click, SEO, Social Media, Website Promotion
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Organic SEO vs Pay-Per-Click
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Are you finding it difficult to decide whether Organic SEO or Pay-Per-Click are better options for your business? Well there are a few things to look at when making this decision. Age of the site: if your site is brand … Continue reading
Posted in: Pay-Per-Click, SEO, Website Promotion
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The State of Search Engine Advertising: Reality and Alternatives
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The herd mentality never fails to amaze me. When the pay-per-click concept was first pioneered in 1997-98 by GoTo.com (now Yahoo! Search Marketing), it was years before the model was widely accepted. GoTo virtually created the market for pay-for-performance search … Continue reading
Posted in: Pay-Per-Click, SEO
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Pay-Per-Click
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During the time where your website is in the Google sandbox it may be worth working with a Pay-Per-Click campaign to bring extra business in until you achieve the “organic” (rankings on the left hand side that are not pay-per-click) … Continue reading
Posted in: Pay-Per-Click
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